What do NCTM members buy?

NCTM members are loyal and experienced:

The buying power of the NCTM readership

Deadlines

Rates

All Rates are Non-Commissionable

Publication Trim Size: 8.25″ x 10.875″
Bleed Size: 8.5″ x 11.125″

Retargeting is a type of digital advertising that enables marketers to create highly targeted ad campaigns that reach their desired audience across the internet. By utilizing retargeting technology on association websites, marketers capture a prequalified audience to turn association members and supporters into customers of their own. 

Provide your campaign budget and your ads will run until contracted impressions are met on NCTM’s websites. Submitting all materials as recommended will provide the highest placement rate and allow the system to best optimize your ad campaign for performance. Keep the message simple and the text as large and easy-to-read as possible.

Display Rates

*Discounting is not available

Specs

Advertiser to provide the materials as noted for the contracted display ads or video for the Retargeting Campaign:

Geofencing Ad Specs

Geofencing allows for a perimeter to be set up around NCTM events, that triggers user interaction when attendees enter the space. By offering hyper-targeted location-based ads, you will capture the attention of attendees at NCTM events, in their hotels, and even back at their offices after the show. We’re able to capture devices as far back as 12 months ago and as recently as 3 days ago.  Looking to capture other locations, we can do that too!

Geofencing also lets you get the most out of your advertising with powerful analytics, including insights and a demographic report. These reports tell us the consumers’ basic demographic data, visitor frequency, household income, and much more.  

Pricing: $3,000 for 40,000 impressions 

Specs: 

Display banners for both desktop and mobile in the following sizes (JPEG or GIF plus the click-through URL) 

• 728 x 90 pixels 
• 300 x 250 pixels 
• 300 x 600 pixels 
• 160 x 600 pixels 
• 320 x 50 pixels 

Sponsored Eblasts

Your custom messaging delivered to the inboxes of your selection of grade band educators and professionals!
Inventory is limited – limit 2 sponsored eblasts per month.

List Sizes

Material Requirements

• Fully designed, ready-to-send email in an HTML file (use a testing service such as litmus to confirm html validation and deliverability of code)
• All images and fonts need to be linked to the appropriate files hosted on your servers (no local files)
• All hyperlinks need to be embedded
• Subject line for the email
• Add the following disclosure to the top of email “This is a paid advertisement sent by NCTM on behalf of the advertiser. The opinions expressed are that of the advertiser.“

Special Offers

HTML Requirements

• 650px wide (recommended)
• Mobile responsiveness
• Build the HTML file with tables instead of DIV; DIV does not work well with email
• All images and fonts need to be linked to the appropriate files hosted on your servers (no local files)
• All hyperlinks need to be embedded

The Journal for Research in Mathematics Education is available to individuals as part of an NCTM membership.

The Journal for Research in Mathematics Education (JRME), an official journal of the National Council of Teachers of Mathematics (NCTM), is the premier research journal in math education and devoted to the interests of teachers and researchers at all levels—preschool through college.

JRME is published five times a year—January, March, May, July, and November—and presents a variety of viewpoints. Each issue offers three banner options on the right-hand edge of the update

Ad Rates & Sizes

Online Circulation: 3,000

MTE is a joint online-only publication of the National Council of Teachers of Mathematics (NCTM) and the Association of Mathematics Teacher Educators (AMTE).  This scholarly, peer-reviewed journal is delivered three times a year to more than 3,000 practitioners in math education who are NCTM and AMTE members. Reserve your space today in this highly regarded publication!  

Deadlines

Ad Rates & Sizes

Custom Webinar Presentation – $5,000

Custom Webinar Presentations are your chance to position your brand as a thought leader and provide innovative solutions to core decision makers who influence the world of mathematics education. Opportunity includes:

• One (1) sponsor-provided speaker and content to present a webinar on NCTM’s platforms (all content, speakers, and themes are vetted through NCTM for approval)
• Recognition at the start and end of the webinar
• Logo recognition at the beginning and ending the webinar
• Recognition on promotional channels* (NCTM Website, eNewsletter(s), and social media) starting 3-weeks prior to the scheduled webinar date

Commercials (2) – $3,300

Sponsor an NCTM webinar and reach a highly engaged audience of math teachers. Sponsorship opportunities for NCTM’s new webinar series generate visibility, foster engagement, and provide measurable results for your brand. Opportunity includes:

• Two (2) :30 second commercials to be read during a webinar
• Recognition at the start and end of the webinar
• Logo recognition at the beginning and ending the webinar
• Recognition on promotional channels* (NCTM Website, eNewsletter(s), and social media)

Logo Placement – $1,750

• Recognition at the start and end of the webinar
• Logo recognition at the beginning and ending the webinar
• Recognition on promotional channels* (NCTM Website, eNewsletter(s), and social media)

Adding It All Up

NCTM Podcasts

2024 Topic Schedule*

*Schedule subject to change

Podcast Promotion:

• One social media post, which includes a snippet of the podcast as promotion on the day it releases.
• Featured in NCTM monthly all-member email “Summing Up” – which drops the same day as the podcast.
• Embedded player on the NCTM.org homepage, allowing listeners to access all episodes.

Advertising Opportunities

Deliverable Requirements – Entire Episode

• Opening 15- second pre recorded advertisement with an introduction by the podcast host
• Midway advertisement with a 15-second pre-recorded segment
• Closing advertisement with a 15-second pre-recorded segment
• Advertiser name on podcast promotion – “brought to you by”  
• Sponsor listed in the episode description

Deliverable Requirements– Opening, Midway and Closing

• 15-second pre-recorded advertisement
• Advertiser name on podcast promotion – “brought to you by”  
• Sponsor listed in the episode description

NCTM Interactive Institute

December 5-6, 2024 | Hilton Lake Las Vegas Resort and Spa | Las Vegas, NV

Engaging Students who Struggle: Tools for Effective Instruction

Just Announced! Spotlight your company as the exclusive title sponsor at NCTM’s upcoming Interactive Institute. This two-day event—December 5–6, 2024 in Las Vegas—will focus on providing 500 teachers and educators by grade-band with resources and practical solutions to better support their students who struggle.

EXCLUSIVE Title Sponsorship Available!

Pre-Conference Exposure

• Recognition on the Event Website – prominent placement on homepage with click-through to your company’s site.
• Promotional Email Series – Your company’s logo and 50-word description will appear at the bottom of all targeted emails promoting the conference. These emails are sent to potential event attendees, highlighting content, special events, location, and speakers.

Onsite Deliverables

• Two-Minute Introduction/Conference Welcome – welcome attendees to the Winter Institute with up to a 2-minute welcome/introduction to your company prior to the start of the opening session.
• Promotional Panel – two (2) branded pop-up panels will be prominently displayed at both registration and session areas of the hotel – maximizing your exposure.
• Walk-in Slide – Your company’s logo will be front and center as attendees enter the session room. These walk-in slides play on a continuous loop prior to sessions.
• Eight (8) Foot Table – Connect with Institute attendees and share your products and services with a dedicated draped table/space outside the session room.
• Lunch Recognition – Maximize your visibility with additional title sponsor recognition signage to be placed next to food stations at lunch during each day of the event.
• Exclusive Company Flyer/Handout – Take advantage of an extra opportunity to promote your business. These one-page flyers will be available in the registration area for all attendees.
• Event Participation – Up to five (5) Complimentary Registrations

Post-Event Visibility

• Participant mailing list – As the title sponsor, continue to connect with attendees after the event with exclusive one-time use of the participant mailing list.
• Social Media recognition – As the title sponsor, your company receives “thank you” recognition for your sponsorship across NCTM’s social media channels.

Conferences at-a-Glance

NCTM hosts the best-attended and most dynamic events that attract the most top-level education professionals. These are the people who shape the industry. Sponsoring a conference event, program, or service is an opportunity to make your company’s name stand out and get recognized. Captivate core decision makers who influence the world of mathematics education. Let us help you build and expand brand awareness, loyalty, and equity through unique and engaging marketing opportunities.

Combine your exhibit booth with advertising and sponsorships for maximum exposure and impact!

Step-By-Step Instructions

1. Use the provided URL and login credentials to sign in.
2. Confirm your contact information and check the box to consent to the data collection on the digital form.
3. Click the “Submissions” link in the far right column of the 3 columns of information that appear on the next screen.
4. Click the “Create Proposal for Exhibitor Workshop” button.
5. Proceed through each of the 7 tabs listed on the left side of the page, clicking “Save” or “Save And Proceed” after each piece is entered. Character counts and tips are included in the Submission Specs column to the right.

Tips for a Successful Exhibitor Workshop

Do your homework before class! Promote your workshop and presence at the event via your social media channels and client lists to generate buzz.

Consider renting a lead retrieval device to scan attendees’ badges as they enter or have a sign-in sheet available.

Keep your content focused on thought leadership and less on sales. How can attendees utilize your products and services to solve a problem in the math community or help them in their day-to-day?

Submission Specs

Relevant character counts and tips for each of the 7 required tabs listed in step 5 of the Step-By-Step instructions to the left.

• Title: 100 characters (including spaces) or less
• Speaker: This step will prompt you to confirm that you are the Lead Contact for exhibitor workshop submission. Speaker names/bios are not published for exhibitor workshops. Session information will relay your company name, city and state (as it appears in the exhibit booth software).
• Description of Presentation: 350 characters (including spaces) or less
• Topics: Select ONE from each category below.
  • Session Content Level (Introduction to the Topic, Intermediate or In-Depth)
  • Workshop Audience (Pre-K-2, 3 to 5, 6 to 8, 8 to 10, 10 to 12, Coaches/Leaders/Teacher Educators, General Interest, Higher Education, Research)
  • Strands (NCTM 2025 Spring Conference):
    • Augmenting Your Instructional Playbook: Unveiling the Impact of Effective Teaching Practices
    • Enhancing Your Instructional Playbook: Maximizing Learning Through Technology Integration
    • Expanding Your Instructional Playbook: Cultivating Teacher and Student Content Knowledge
    • Strengthening Your Instructional Playbook: Establishing Equitable Learning Communities
    • Transforming Your Instructional Playbook: Reimagining Your Classroom Assessment Practices
    • Additional Information
      • Scheduled: Indicate whether you are submitting one or multiple exhibitor workshops. If you are submitting multiple, please have your confirmed workshop schedule handy so that you can provide the date and time that corresponds with each submission.
      • Special Assistance: Indicate whether you require special assistance as defined by the ADA or special scheduling consideration for religious reason(s).
      • Preview
      • Finalize

SAVE THE DATE! JOIN US at the 2025 Annual Meeting & Exposition!
October 15-18, 2025 | Atlanta, GA

Interested in reaching thousands of mathematics educators
and decision makers from around the world?

NCTM has consistently produced the best attended and most dynamic educational conferences and events. 
The NCTM Annual Meeting & Exposition is the largest of its kind and hosts the best-attended and most dynamic
events that attract the most top-level education professionals.

Hear what others have to say about their experience and take 90-seconds to watch our 2023 teaser video!

Reach Thousands Virtually!

Contract Deadline: Wednesday, March 6, 2024

Title Sponsor

• 6 sponsored workshops (3 per day; additional workshops $650 each)
• One (1) daily (morning) conference-wide notification to promote each day’s set of workshops
• Title sponsor acknowledgement (includes logo and click-through URL) on the event informational website (nctm.org/virtual2024)
• Exclusive 350×600 px logo and click-through URL on the virtual platform home lobby
• 30-second (max.) introduction video to be played prior to the opening and closing sessions

• Title sponsor acknowledgement (includes logo and click-through URL) at the bottom of all promotional emails sent to prospective attendeesTitle sponsor acknowledgement (includes logo and click-through URL) at the bottom of the “Know Before You Go” email to all attendeesSponsor recognition on “intro slides” used during pre-conference workshops
• Title sponsor logo on “intro slides” – visible to live session attendees and to on-demand viewers for 30-days post-event (sponsor to select day; first-come, first-served)
• Up to 10 complimentary registrations to the NCTM 2024 Virtual Meeting
• “We’re Sponsoring” logo

Enhancements & Add-On’s

Conference-Wide Notification $350

Virtual Tote Bag insert $250

NEW for 2024! Daily Conference Emails $500

These emails had an average open rate of more than 75% in 2023! Purchase includes a 650 x 100 px banner ad with click through URL at the top of each daily email, sent April 10-13.

Marshall Boomer
Account Executive
Territory #-E & Sp-Z
717.430.2223
[email protected]

Schedule a Meeting

Laura Gaenzle
Account Executive
Territory F-So
717.430.2351
[email protected]

Schedule a Meeting

PRINT REQUIREMENTS AND FORMATS

• A high-resolution PDF/X-1a file is required for all ads.
• Colors must be CMYK. No ICC profiles, RGB, or Pantone colors.
• Resolution of all photography and scanned illustrations must be at least 300 dpi. Line art should be 600 dpi.
• Vital copy and images must be at least 1/8” away from trim. Spread ads must have at least 3/8” total gutter.
• Materials should be submitted without crop marks, but full-page ads should include the required 1/8” bleed.
• All fonts used must be embedded in the PDF file.
• Using the bold, italic, or other style keys is not encouraged. Please use the bold or italic version of the font. (For example, instead of making Adobe® Garamond bold with the style key, use the actual font for Adobe® Garamond Bold.)
• Flatten all layers and set transparency to highest setting.
• Ads must be suitable to print as-is. Association is not responsible for any errors in content.
• PLEASE NOTE: Materials that do not meet the stated advertising specifications will be rejected.
• Necessary alterations are the responsibility of and at the expense of the advertiser. All materials must be submitted in accordance with the published deadlines and meet the criteria stated in the advertising policy.

FOR PRINT SUBMISSION

For instructions on how to upload your A high-resolution PDF/X-1a file, click here.

FOR DIGITAL SUBMISSION

For digital submission please email [email protected] or you may upload directly into our submission portal.

For questions about your ad or the portal or if you need an invite, please reach out to [email protected].

For instructions on how to upload your file, click here.

PRODUCTION CONTACT

[email protected]

The YGS Group
3650 West Market Street
York, PA 17404
Tel: 717.505.9701